S.E.C. Real Estate Observer

Welcome to the fall 2013 issue of the S.E.C. Observer. In this issue, Gary Vandenberg, 2013 President of the Society, asks you to examine the double meaning of the Society’s acronym and logo.

On our emblem, you see the letters S.E.C., the Society of Exchange Counselors. If you examine it more closely, however, you will also see the double meaning of S.E.C. – Service, Experience, Counsel. Membership in the Society is by invitation only. We are constantly looking for the very best people within the field of creative equity marketing. Each person who attends an S.E.C. Marketing Session has received a special invitation. Each attendee is given the opportunity to present at least one property before the group.

The most disappointing issue for us old “true exchangors” (before cash-out was available on either end) is that listing postings don’t provide enough information about the intent and circumstances of the owner who wants to change current ownership. Although some state laws and professed broker ethics suggest that such private information is detrimental to the “Seller” and should not be exposed…

True exchanging is a form of barter and has been around and used throughout history. It is benefits driven — this for that — something one has or produces given for something else that one needs or desires. Benefits given for benefits received.

Recently I read Rumsfeld’s Rules by Donald Rumsfeld. One of the primary rules he learned in pilot training is that if you are in an airplane and get lost, you need to “Climb, Conserve, and Confess.” I have been thinking that this rule could easily apply to our business and our daily lives.

The Ed Foundation is pleased to announce that we have arranged for excellent education opportunities through May 2014.

The S.E.C. National Invitational Marketing Session will be held at the Marines’ Memorial Hotel & Club, 609 Sutter Street, San Francisco, CA, 94102.

The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Dr. Mark Levine, BS, JD, PAP, Ph.D., LLM, will present “Real Estate Tax Update”…

The S.E.C. National Invitational Marketing Session will be held at the Historic Menger Hotel, 204 Alamo Plaza, San Antonio, TX, 78205.

The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Dana Barnes, S.E.C., will present “Owner Financing-The Paper Course”…