S.E.C. Real Estate Observer

In the 1950s, Realtor Richard R. Reno of San Diego, California, observed that many of the real estate problems existing in San Diego’s overbuilt market could be solved by people exchanging real estate. He saw exchanging as an alternative to the unavailable cash buyer. He believed that people who owned real estate did not necessarily […]

(Think Big or Small …… but Think!) Editor’s Note:  This article first appeared in the August 1977 issue of the Real Estate News Observer. The package (information about a property) must be very clear and state exactly what the package represents. If a combination package or pitch isn’t clear, very few people will take the […]

Welcome to the summer 2018 issue of the S.E.C. Observer. In this issue, Brandon Sanders, S.E.C., 2018 president of the Society, recaps our recent meeting in Greenville and invites you to plan for our meeting in Detroit in September. Ernie Eden, S.E.C., CCIM, shares many useful techniques to “add value to apartment communities.”  Mark Johnson, […]

S.E.C. National Invitational Marketing Session Detroit, Michigan September 23–26, 2018 The S.E.C. National Invitational Marketing Session will be held at: MGM Grand Detroit 1777 3rd Avenue Detroit, MI  48226 Call (877) 888-2121 to make your reservation. Make your hotel reservations early, as we have a limited number of rooms available. The cutoff date for reservations […]

S.E.C. Economic Tour Detroit, Michigan Sunday, September 23, 2018 The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that we are arranging an economic bus tour of Detroit on Sunday, September 23. More information will follow soon, but please note: The bus will leave the hotel at 9:00 a.m. and […]

S.E.C. National Invitational Marketing Session Fort Lauderdale, Florida November 11–14, 2018 The S.E.C. National Invitational Marketing Session will be held at: Embassy Suites Deerfield Beach 950 South Ocean Drive Deerfield Beach, FL 33441 Call 954-428-0478 to make your reservation. Make your hotel reservations early, as we have a limited number of rooms available. The cutoff […]

Exchange Magic Fort Lauderdale, Florida Sunday, November 11, 2018 The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Gary Vandenberg, S.E.C., will present “Exchange Magic” in Fort Lauderdale, Florida, from 9:00 a.m. to 5:00 p.m. on November 11, 2018. Highlights and topics are listed below. This course will cover […]

Welcome to the Spring 2018 issue of the S.E.C. Observer. In this issue, Brandon Sanders, S.E.C., the 2018 President of the Society, describes his number-one goal for the coming year. Stephen D. Barker, S.E.C., CCIM, shares his journey to find creativity.  Ted J. Blank, S.E.C., CCIM, explains why it is best to use a double […]

S.E.C. National Invitational Marketing Session Minneapolis, Minnesota March 18–21, 2018 The S.E.C. National Invitational Marketing Session will be held at: Millennium Hotel Minneapolis 1313 Nicollet Mall Minneapolis, MN  55403 Call (612) 332-6000 to make your reservation. Make your hotel reservations early, as we have a limited number of rooms available. The cutoff date for reservations […]

Creating Powerful Transactions That Close Minneapolis, Minnesota March 18, 2018 The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Peter West, S.E.C., CCIM, will present Creating Powerful Transactions That Close from 9:00 a.m. to 5:00 p.m. on March 18, 2018, in Minneapolis, Minnesota. Some of the highlights and subjects […]