Inside this Issue – Fall 2018


Welcome to the fall 2018 issue of the S.E.C. Observer. In this issue, Brandon Sanders, S.E.C., 2018 president of the Society, asks whether you are ready to attend the next marketing session.
Daniel J. Murphy, S.E.C., generously imparts his personal version of “Murphy’s Laws.” Hunter Quistgard, S.E.C., shares confirmation of why the “Society lives on,” and Ron Robinson, S.E.C., offers a solution for “shopping malls that are in trouble.” Ed Berlinski, S.E.C., reviews some of his experience with “Facebook Live,” and Chuck Sutherland, S.E.C., defines “extreme due diligence.”
The Society News Briefs section includes information about our upcoming meetings in Detroit, Michigan, and Fort Lauderdale, Florida, as well as information about our economic tour in Detroit and an excellent new course, “Exchange Magic,” which will be presented by Gary Vandenberg in November.
How and why the Society was created is conveyed In the Spotlight. Clifford Weaver shares tips for “estate building,” and time tested principles for successful “package presentation” are featured in the History Files.
Enjoy this issue. As always, we welcome your comments, suggestions, and submissions of articles to be considered for publication. Please contact the S.E.C. office via e-mail at
Jackie Hellingson
Editor, S.E.C. Observer