Surviving Crisis Communication: In the Media and at Public Meetings

Louisville, Kentucky
March 16, 2014

The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Carolyn McClean and John Darr will present “Surviving Crisis Communication: In the Media and at Public Meetings” from 10:00 a.m. to 4:00 p.m. on March 16, 2014, in Louisville, Kentucky, at the Seelbach Hilton Hotel.

Highlights include the following:

When crisis hits your project, how will you fare in the court of public opinion? Confidently chat on camera with a hostile reporter, win over negative and angry neighborhood association members, and shape the opinions of misinformed politicians.

Survive this intense media training and you will know how to

  • Control the story
  • Buy yourself time to develop your strongest message at planning and zoning meetings
  • Identify traps and leading questions
  • Weave your message into any conversation
  • Self-diagnose your quirks to polish your image

We will craft messages together and put your knowledge to the test on camera. This session is designed for all levels, but every attendee will advance his or her crisis communication skill set and leave with a toolbox of persuasion techniques and skills.

Mark your calendars now! Please visit the S.E.C. Observer at and click the “Upcoming Events” menu tab to access the calendar of events and view a brochure for the course.

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