Inside this Issue – Fall 2008

Welcome to the 2008 fall issue of the S.E.C. Observer. Steve Eustis, S.E.C. President, opens his article with a reference to Tom Brokaw’s book, The Greatest Generation, and he introduces you to Jack Hunt, S.E.C., CCIM, and Kenneth Johnson, S.E.C., two longtime Society members who exemplified the characteristics described in the book.

Bob Giniecki, S.E.C., CCIM, shares his “key for results” when pricing property; Rod M. Stewart, S.E.C., shares his wisdom about “marketing property in troubled times”; and Hunter Quistgard, S.E.C., explains why “no more cash = motivation.” All of the articles contain timely and valuable information that will help you create and close transactions.

William Stonaker, S.E.C., CCIM, 2008 S.E.C. Education Foundation President, pays tribute to Jack Hunt, S.E.C., CCIM, whose vision and dedication led to the concept for the S.E.C. Education Foundation. Kenny Johnson, a charter member of the Society who credited his success to the formulas and methods he learned in the early days, and Jack Hunt, are “In the Spotlight – In Memoriam” in this issue.

The History Files once again illustrate that the more things change, the more they remain the same. C. Charles Chatham, S.E.C., cautions readers that “what you don’t know can injure your client,” Cliff Weaver, S.E.C., defines “leverage” and its consequences, and Jim Misko describes how you can tell a “pro” from a novice.

Enjoy this issue, and as always, we welcome your comments, suggestions, and articles to be considered for publication. Please contact the S.E.C. office via email

Jackie Hellingson
S.E.C. Observer Editor

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