First American Title: Real Estate Solutions™

A service from the Society’s 2005 Corporate Sponsor

Editor’s note: The Society of Exchange Counselors proudly continues our relationship with First American Title Company as the S.E.C.’s 2005 national corporate sponsor. Each issue of the S.E.C. Observer will highlight one of the many services First American provides to the real estate industry nationwide. The Society of Exchange Counselors encourages you to contact Fran Buerman, Senior Vice President at First American for professional services for all your real estate needs. (E-mail: – Phone: 866-888-7826, ext 3410)

First American Real Estate Solutions™

First American Real Estate Solutions™ (RES), a member of The First American Family of Companies, is the nation’s largest provider of advanced property and ownership information, analytics and services. RES’ database covers 2,300 counties representing more than 95 percent of the nation’s real estate transactions. With more than 500,000 users nationwide, RES products are used by companies to improve customer acquisition and retention, detect and prevent fraud, improve mortgage transaction cycle time and cost efficiency, measure the value of residential and commercial properties, identify real estate trends and neighborhood characteristics, track market performance, and increase market share.

CommerciaList™ for example, is one of RES’ most exciting products, offering you the ultimate online prospecting tool for commercial property sales. This powerful Web-based research tool enables you to identify owners and members of LLCs, ownership and mortgage transactions, and corporation names, addresses and tax information. Quickly and easily generate leads and prospecting lists, review maps showing proximity of comparables to major streets, highways, and freeways, and access document images via links from property reports and conduct. Powered by the best-in-class ownership, property and tax database of First American RES, CommerciaList delivers the key information you need to successfully research and qualify prospects.


  • Auto-login for fast, hassle-free access
  • Co-branding options to personalize the site or integrate into your Intranet
  • Take advantage of radius-based searches to hone in on ideal prospects
  • Integrate RES’ information into your own database files
  • Export information to your contact management software
  • 24/7 access using your PC or MAC


  • Improve quality of contact database
  • Strengthen lead generation activity
  • Increase marketing responsiveness
  • Boost sales and reduce prospecting costs
  • Save valuable employee time

For more information about First American RES visit our Web site at

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