Inside this Issue – Spring 2022
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Welcome to the Spring 2022 issue of the S.E.C. Observer. In this issue, Bryan Neal, S.E.C., 2022 President of the Society, reminds us what Leaving a Legacy should look like.

Vicki Yeomans, S.E.C., describes the structure of mentoring in M is for Mentoring; Nick DeMarte, S.E.C., explains why there is Power in the Room; Chuck Sutherland S.E.C., considers how Partners Make the Deal Work, with examples for us to consider, and Joe Crowley, S.E.C., 2022 president of the S.E.C. Education Foundation, gives us an update on the foundation’s activities. The Society News Briefs section includes information about our upcoming meeting in Charleston, SC, and immediately prior to the meeting, Randy Hughes will present his Land Trusts course.

Enjoy this issue. As always, we welcome your comments, suggestions, and submissions of articles to be considered for publication. Please contact the S.E.C. office via email at sec@secounselors.com.

Lani Veler
Editor, S.E.C. Observer

S.E.C. President’s Message

Leaving a Legacy
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The last two years have been a season of loss for many people, and unfortunately, the Society of Exchange Counselors is no exception.  We have had to say goodbye to several of our S.E.C greats. While we grieve the loss of our friends, we recognize and celebrate the lives they led.  In reflecting on these […]

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Feature Articles

M is for Mentor
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The term mentor comes from a character in Homer’s Odyssey.  Mentor, a trusted friend, was given the responsibility of guiding Telemachus, Odysseus’ son, while the hero was fighting the Trojan war.  The word refers to a relationship where wisdom and guidance are passed from one person to another. Each of us has had mentors and […]

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Society Columns

The Power of the Room
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The Power of the Room Nick DeMarte, S.E.C. I often get asked, “Why do you travel all across the country to attend equity marketing meetings?” The answer is simple: “The Power of the Room.” The Society hosts 5 invitational meetings throughout the year.  We are considered the nation’s premier creative real estate marketing group.  The […]

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S.E.C. Education Foundation

S.E.C. Education Foundation News
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The Articles of Incorporation were filed with the IRS on May 29, 2001, at 3:20 p.m.  The I.R.S. granted us 501 © (3) status on January 18, 2002. Since that time, the Foundation has sought pledges, donations, and funds from various individuals and companies, in accordance with the Articles of Incorporation. As set out in […]

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Formulas and Strategies

Partners Make the Deal Work
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This article is published by permission from a chapter in the book “Advanced Creative Real Estate Financing” by Chuck Sutherland Originally Published 2016 PARTNERS MAKE THE DEAL WORK Strategy Partners provide resources that you may not have or, at least, may not have at the moment. When you are stuck in making a transaction, ask […]

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Society News Briefs

September Marketing Conference
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S.E.C. National Invitational Marketing Session Charleston, South Carolina September 11–14, 2022 The S.E.C. National Invitational Marketing Session will be held at the following location: The Charleston Marriott 170 Lockwood Boulevard Charleston, SC 29403 Telephone: (843) 723-3000 Click this link to make your reservations! The room rate is $195.00 per night.  Make your hotel reservations early […]

:: read this article Land Trusts Made Simple
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Land Trusts Made Simple Randy Hughes Charleston, South Carolina Sunday, September 11, 2022 The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Randy Hughes will present Land Trusts Made Simple from 9 a.m. to 4 p.m. on September 11, 2022, in Charleston, South Carolina. The course will teach you […]

:: read this article November Marketing Conference
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S.E.C. National Invitational Marketing Session Tampa, Florida November 13–16, 2022 The S.E.C. National Invitational Marketing Session will be held at the following location: The Westshore Grand Hotel 4860 West Kennedy Boulevard Tampa, FL 33609 (813) 286-4400 The room rate is $149, single or double (Hotel Reservations Link).  Make your hotel arrangements early because we have […]

:: read this article Methods of Effective Marketing
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Methods of Effective Marketing Wesley Dingler, S.E.C. and Brandon Sanders, S.E.C. Tampa, Florida Sunday, November 13, 2022 The S.E.C. Education Foundation and the Society of Exchange Counselors are pleased to announce that Wesley Dingler and Brandon Sanders will present Methods of Effective Marketing from 9 a.m. to 4 p.m. on November 13, 2022, in Charleston, […]

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