Articles in the Formulas and Strategies Category

Would Your RE World be a Success?
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Posted in Formulas and Strategies, Inside this Issue, Spring 2019 on February 2019
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Would Your Real Estate World be a Success without a Process or a Formula? Mark A. Johnson, S.E.C., CCIM We often do not think about the formulas of life or what it takes to succeed in today’s real estate market. When you woke up this morning, what was the first thing you did? Make or […]

Baseball Strategy
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Posted in Formulas and Strategies, Inside this Issue, Spring 2019 on February 2019
Stats: 247 views and No Comments

Baseball Formula
You can’t get back a called strike.

Baseball Situation:

When an umpire makes a really bad mistake and calls an obvious ball a strike, it is absolutely futile for the batter to argue. To date, an umpire has never reversed his call but he is a human being and often knows he makes the error, but posture precludes him from correcting it.

Facebook Live Opportunities
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Posted in Fall 2018, Formulas and Strategies on August 2018
Stats: 433 views and Comments Off on Facebook Live Opportunities

Facebook Live: Opportunities for Real Estate Brokers For the past two years I’ve been experimenting with social media: Facebook, Instagram, Twitter, and YouTube. Entire books can be and have been written about each platform. Today I’ll concentrate on my favorite platform, Facebook (fb), and specifically, Facebook Live. I opened my fb account about five years […]

Extreme Due Diligence
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Posted in Fall 2018, Formulas and Strategies on August 2018
Stats: 439 views and Comments Off on Extreme Due Diligence

We’re going to discuss extreme due diligence. I call it “extreme due diligence” because a few years ago I started asking for additional information about properties, lenders, and owners than traditionally requested. Someone asked, “Isn’t that a little extreme?” to one of my inspection requests, and Extreme Due Diligence was born. I started asking for […]

Verbal Exchange Offers Don’t Work
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Posted in Formulas and Strategies, Summer 2018 on June 2018
Stats: 398 views and Comments Off on Verbal Exchange Offers Don’t Work

You are wasting your time to even try to make verbal offers. Professionals call these, “Would-Ya-Takes.” These are sometime used in counseling, but in the field always, and I literally mean always, write down and sign what you actually would do.

An Overlooked Formula
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Posted in Formulas and Strategies, Spring 2018 on March 2018
Stats: 632 views and Comments Off on An Overlooked Formula

An Overlooked Formula That I Call Up and Out What is the asset class that is always the largest in our Marketing Book?  Of course, we all know the answer ….land. It’s the most challenging asset class to market for a number of reasons.  The most innovative/creative formula I’ve seen is what I call the […]

Brainstorming: The Best Ideas Come Last
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Posted in Formulas and Strategies, Winter 2017 - 2018 on December 2017
Stats: 500 views and Comments Off on Brainstorming: The Best Ideas Come Last

This is true in a brainstorm and at exchange meetings or any other long drawn-out business or personal meeting. The best ideas will come after you are thought out.

The Don’t-Wanter is a Key to Many Transactions
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Posted in Fall 2017, Formulas and Strategies on September 2017
Stats: 626 views and Comments Off on The Don’t-Wanter is a Key to Many Transactions

There is a basic difference between an exchange and a sale.

What Results Are You Hoping For?
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Posted in Fall 2017, Formulas and Strategies on September 2017
Stats: 584 views and Comments Off on What Results Are You Hoping For?

When you think of something that needs to be completed, what is the first thing you think about? Do you think about the steps you will take get started, or do you think of a clear result?  My question is and always will be, how can you think about what needs to happen if you […]

Bargain Sale Technique
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Posted in Formulas and Strategies, Spring 2017 on April 2017
Stats: 798 views and Comments Off on Bargain Sale Technique

Bargain Sale Technique A Rarely Used Technique to Solve a Client Property Liquidation Issue Chase Magnuson, CFO Society of Exchange Counselors members often are retained by clients with complex ownership issues.  As problem solvers, members use many seldom-used, creative concepts to reach an acceptable resolution for their clients.  The use of charitable bargain sales arrangements […]