Author Profile: Jim Brondino, S.E.C., CCIM
Biography »
Jim Brondino, S.E.C., CCIM (Ontario, California)
is president of Brondino & Associates based in Ontario, California. He is a nationally known real estate educator whose class "Counseling for Action" is recognized as the premier education program for real estate counselors and brokers. His firm specializes in asset management, consulting and exchanging. Jim is a Vice President of the Society of Exchange Counselors and serves as a director of the S.E.C. Education Foundation. He was the 1996 SEC Counselor of the Year.©2008 The S.E.C. Real Estate Observer
Publications »
Posted in Feature Articles, Summer 2008 on 31 Summer 2008
Stats: 227 views and 1 Comment
In one way or another, we have encountered and/or studied something about counseling. We have then been told how important, in fact crucial, counseling is to a successful real estate practice. But alas, the most important ingredient to effective counseling is often glossed over, underrated or just plain forgotten - LISTENING. But what has THAT got to do with counseling?! [...]
Posted in Fall 2006, S.E.C. Education Foundation on 17 Autumn 2006
Stats: 167 views and No Comments
We have heard it ringing in our ears ever since we were old enough to attend school — knowledge is power. One of the great challenges for us is to learn to efficiently leverage that knowledge. I prefer to take the concept even one step further. Power is created by the successful application of knowledge, [...]
Posted in Fall 2006, Feature Articles on 17 Autumn 2006
Stats: 88 views and No Comments
There is no getting around it. Generally broker-owned presentations are tough to moderate and listen to at best. Let’s examine the reasons for this so that broker-owned presenters are allowed to be the best they can possibly be.
One of the basic principles of real estate counseling is to be objective. Whether the client realizes it [...]
Posted in S.E.C. Education Foundation, Summer 2006 on 17 Summer 2006
Stats: 155 views and No Comments
How many times has it been said, “think outside the box?” How can one think outside the box, if they do not know and understand what is inside the box? The workings inside the box, knowing what and how the elements inside the box operate, are the foundation for thinking outside the box! Artists, architects, [...]
Posted in S.E.C. Education Foundation, Spring 2006 on 17 Spring 2006
Stats: 130 views and No Comments
The Education Foundation (EDF) of the Society of Exchange Counselors has been in existence for over three years. In that time, the Foundation has made valiant attempts to fulfill its Mission Statement: “The Mission of the S.E.C. Education Foundation is to encourage, sponsor and promote education programs in creative real estate.” The Foundation has met [...]
Posted in S.E.C. Education Foundation, Winter 2006 on 17 Winter 2006
Stats: 135 views and No Comments
We have just past through the rush of gift giving and receiving. It was fun, hectic, frenetic and pleasurable. But for the most part, it is a fleeting experience. Now, how would you like to give a gift that was inexpensive and would be greatly appreciated? A gift that might change a life and could [...]
Posted in S.E.C. President's Message, San Francisco 2005 on 17 Winter 2005
Stats: 82 views and No Comments
This is the last in the series of WHAT ‘S IN A NAME? More specifically, WHAT IS IN OUR NAME- Society of Exchange Counselors. This article focuses on the last word in our name, COUNSELOR. In the first article, I presented an overview of the topic. In the second article, I focused on the word [...]
Posted in Autumn 2005, S.E.C. President's Message on 17 Autumn 2005
Stats: 80 views and No Comments
In the previous two articles, I first posed the questions: What is in a Name?, followed by, What is in Our Name? The second article spent time examining the word Society as part of our name.
This article will focus on the second word in our name- Exchange. When we think of the word exchange [...]
Posted in S.E.C. President's Message, Spring 2005 on 17 Spring 2005
Stats: 86 views and No Comments
In the last edition of the Observer, I posed the question: WHAT’S IN A NAME? I wrote my impressions of what a name can mean and what possible implications are in a name. Now, let’s examine what is in OUR name. Therefore, my next questions is: WHAT IS IN OUR NAME, THE SOCIETY OF EXCHANGE [...]
Posted in S.E.C. President's Message, Winter 2005 on 17 Winter 2005
Stats: 78 views and No Comments
Recently I attended a memorial service celebrating the life of an administrator and long time friend at the university that I attended. He was very instrumental in my gaining entrance into the University of Redlands. The chapel was full with as many as 500 guests. Family members, friends and colleagues; one after another each extolled [...]